For those who love coffee, a fresh pot of the black gold will get your day started. Others might choose tea or exercise to get their day started but the same idea of fresh tealeaves or a fresh new pair of running sneaks can all be thought of as a start to an awesome day.
Just like a fresh cup of coffee, fresh and exciting content is becoming scarce. In previous posts we’ve written about plagiarism on a national and local level. The individuals have the pressure of writing by themselves and this is in no way an excuse for what they did. But when you can bounce ideas off of a team member or group, it is a lot easier.
Writing as a Team
Writing as a Team can also become challenging but it sure does help when two or three brains are brainstorming about what topics to write about. Using a white board in your office or meeting room can certainly help a team of people come up with topics to write about and how to organize the content. In team discussions there might be even three or four topics to write about with even more content to elaborate on.
But if you are one person or a two person company writing various blogs, the best times to think of topics is when you talk to someone else over a meal or cup of coffee or road trips. We come up with a topic or several to write about when we are on road trips to visit family or out doing errands. One comment or idea can spark an in depth conversation about a possible topic for anyone of our blogs.
Tools to help with writing
I use both technology and paper and pen to write things down. Raul uses various tools such as Omm Writer and provides a detailed outline here of what else he uses to create blog posts. I also use Mind Node and Word for my blog entries. One cool thing that Raul has been doing lately is writing all his ideas on sticky notes, posting them to a wall, and then arranging them into categories where the ideas start forming into common themes.
There isn’t one way to do things as long as they are efficient for you, the company, and clients. The most important thing about writing a blog post is that you are highlighting these key factors:
How your company provides a service
How your company works with clients to resolve their issues and needs while building long lasting relationships
and most importantly how your company makes clients successful
What is your company doing to create fresh, new, and original content?